Marc Jacobs New Campaign & Calvin Klein’s Web Onslaught
Marc Jacobs Spring Summer Campaign
American designer and perennial fashion favorite Marc Jacobs has released photos from his spring/summer 2015 campaign which will appear in magazines and other advertising forums from January 2015. The campaign, shot by British photographer David Sims in New York, features a stellar cast of the world's most in demand models with Vogue magazine favorites Anja Rubik, Natasha Poly, Joan Smalls, Anna Ewers, and Jessica Stam along with Victoria's Secret “Angels” Karlie Kloss and Adriana Lima, and fresh faced rising stars Issa Lish and Kendall Jenner. The campaign features the models wearing chic military inspired styles with glossy short dark bobs and a makeup free visage.
Calvin Klein’s New Web Presence
With e-commerce increasingly reshaping consumers shopping habits American fashion giant Calvin Klein has announced plans to strengthen its e-commerce presence by launching six new websites across the Asian region, beginning in early 2015. The brand already has a powerful online presence with 14 websites across the US, Europe and Brazil along with successful social media advertising campaigns. Steve Shiffman, chief executive of Calvin Klein, stressed the importance of the launch in enabling the label to create a personalized shopping experience unique to each market whilst maintaining a strong brand identity and aesthetic.
Kate Bosworth for Matisse Footwear
American actress and model Kate Bosworth is collaborating with producer Matisse Footwear on limited collection of 10 styles of boots sandals and clogs, channelling her love of old Americana culture. Speaking about the collection she stressed she wanted the shoes to be wearable and functional but still fashion forward.