New York Fashion Week: Jeremy Laing Spring Summer 2014

90′s Baby–Bringing a fresh male perspective to New York Fashion Week, Canadian designer Jeremy Laing launched his spring/summer 2014 menswear collection, touching upon 1990s inspirations for a youthful foray that captured the ease and style of summer. Approaching the season with dark colors that opened up to bright warm hues, Laing created oversize silhouettes that resonate with today’s street style culture. Here boxy tops made a statement with great shapes and a fine attention for details, occasionally playing with sheer fabrics. Mixed with loose-fitting shorts and lightweight outerwear that can double as a fun top, Jeremy Laing revealed a strong launch.

Jeremy Laing’s Spring 2014 collection drew inspiration from nineties summer grunge. Editorial stylist and Oribe Hair Care educator Ramona Eschbach wanted to play off of the designer’s inspiration when creating the hair.

For the girls, Eschbach first sprayed Oribe Foundation Mist to the entire head than used her hands to create natural waves. She misted Oribe Après Beach to enhance shine and add texture and dimension. After prepping the hair, she made a horizontal part at the occipital bone then clipped the upper section so that it wouldn’t get in the way. She began by creating a small French braid going across the head at the occipital bone then unclipped the top section and brushed it over the braid. When flattening the head, she clipped the hair on the back of the head down flat to the skull then sewed an elastic string into the hair by weaving in and out on either side through the French braid in order to secure the hair to the head.

For the guys, Eschbach sprayed Oribe Foundation Mist to the hair then used her hands to create natural waves followed by Après Beach for added texture and shine.